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Disambiguation.

Written By Unknown on Monday 31 March 2008 | 13:27

Flext - 97% of users can't help recommending it to others.

That's what it said on the side of the bus. But what does it mean?

Did they actually recommend it to others? Did they do so in some helpless Tourette's manner? Is this a statistic that's been extrapolated from some concocted research question and did people act on the recommendation?

In a time when potential customers are increasingly cynical about advertising messages, it seems to me that it's increasingly crucial to make those messages unambiguous.

ADDENDUM: And to have a product about which you can be unambiguous.

Blackosphere.

Written By Unknown on Saturday 29 March 2008 | 04:31


John Grant reminds us that it's Earth Hour tonight 8pm local time and suggests that we join him in getting the blogosphere to flip to a black background, taking our lead from Google who went black screen today.

Cara Membackup Blog

Written By Unknown on Thursday 27 March 2008 | 17:14

Setelah mengalami kejadian hilangya blog yang kemarin itu, ternyata baru tahu betapa pentingnya untuk membackup blog kita. Setelah mutar-mutar akhirnya nemu juga layanan untuk membackup blog kita, yaitu di blogbackuponline. Dengan layanan ini kita bisa dengan mudah membackup blog kita disana secara gratis. Tapi layanan ini hanya memberikan space sebesar 5 MB (kok sedikit ya).Tapi jangan khawatir walopun cuma 5 MB tapi aku rasa cukup untuk membackup data-data blog kita. Jika kita memposting rata-rata perpostingan itu 1000 karakter, maka itu cukup untuk membackup sampai 5000 postingan, lumayan kan. Tapi untuk yang versi FREE alias gratis kita tidak bisa membackup data berupa gambar dan video. Kita hanya bisa membackup artikel-artikel postingan kita saja.

Gimana? tertarik untuk membackup datamu? Caranya cukup mudah, yaitu:

1. Buka website https://www.blogbackuponline.com dan daftarkan diri kamu disana. Setelah mendaftar kamu akan mendapatkan kiriman email untuk mengaktifkan account km.
2. Kalo sudah aktif login ke website tersebut. Setelah login maka segera registrasikan alamat blogmu yaitu dengan cara mengklik tombol "Start Registering Your Blog".
3. Masukkan alamat blog km dalam kotak yang disediakan, kemudian klik tombol "Register Blog"
4. Setelah itu maka tunggulah proses backupnya. setelah itu pilih tombol "Start Full Backup", Selesai deh.

Trus caranya mengembalikan data kita gimana?
Untuk yang versi bayar, sangat mudah dan bisa dilakukan secara otomatis dengan memencet menu restore. Tapi untuk yang versi GRATIS, kita hanya bisa mendapatkan data-data postingan kita. Caranya masuk ke "Dashboard" trus klik tombol "Manage" setelah itu pilih menu "Content". Nha disitulah semua data-data postinganmu berada. Giamna lumayan kan, daripada harus mengetik ulang ampe membuat tangan gempor mending tinggal copy paste aja. Lagian apa kita ingat semua isi postingan kita? ya to?

OK Selamat Mencoba..........

Artikel yang berhubungan :

Thinking Inside The Box.



A combination self-help and business book, Michael Port's Beyond Booked Solid focusses on scalability issues and how to expand a small enterprise.

It is filled with pragmatic tools and techniques designed to grow a business via innovation and leveraged income, but the key message is that of developing a mind-set that works on your rather than in your business.

To some extent that's just a reframing of the old adage of keeping one's eye on the big picture, but it's something that can't be repeated too often. Constantly reminding yourself and your colleagues of why you're in business (and specifically what customer needs you meet by doing something better than anyone else) is crucial to evaluating everything that you do day to day.

If your marketing tactic du jour, your latest product development or your inter-departmental meeting isn't centred on that, they're not worth your time and resources.

Choose a Good Spa and Salon Software

Written By Unknown on Wednesday 26 March 2008 | 11:33

To run a spa or salon business, you need more than a good pair of scissors and the gift of gab. You need software to keep your business running well. You must get efficient salon software. It's the most important decision you will make. Before purchasing salon and spa software you have to know about the software clearly. It can be very frustating if you don't have a program that is userfriendly, has detailed reporting, and good management. It's very very crucial. You need to analyze your client data so you can do the best to them. If your clients feel comfortable with your service it will be a good step to be succeed.

If you haven't computerized your spa and salon yet Salon Software is good to start. It's prized with budget in mind and offers powerfull features such as appointments, Sales Register, Clients file managements, flexible mployees, customize service, Inventory control, custom report, high security, corporate enterprise, and payroll that will allow you to operate your salon and spa effectively. You will get up-to-date report with a comprehensive look at the financial well-being of all aspects of your business at any time.

Salon Software tracks product quantities, sales levels and values, allowing you to evaluate product performance and create an optimal product mix with good margins and the right inventory levels. It also offers preference setting and configuration tool to market your business better. You will be more organized, efficient and productive. So, Software for Salons is a good choice for your salon and spa business.



They Really Don't Get It.

At the risk (i.e. certainty) of attracting some snarky comments, I have to admit that I sometimes feel like I'm sending out the same few ideas here - over and over again. But, then I notice another example of corporate idiocy and realise how far there is to go.

Today's two examples:

1) A television advertisement breathlessly announcing the details of a business conference. It managed to register the name of the event in my head but not the contact details - there wasn't enough time. No matter, the internet is a wonderful thing. I google that name. And what do I get? Not the event site, but a couple of local listing sites that mention the event yet have no link to it. The reason? The official website - where valued customers can book tickets - turns out to have a slightly different name from that of the conference. Go figure.

2) I try to contact the local council to report a collapsed manhole cover in a nearby street. My phonecall is answered with a message telling me that, if I don't want to wait on hold, I can make a report online by "typing the following name into the search engine of the council's website." Not only do they not realise that I'm more likely to use the search engine of my choice rather than jump through their hoops, they then go the effort of spelling out the url of the county site rather than that of the sub-site they know I'm seeking.

I've heard similar stories this week from across the corporate globe - colleagues and friends frustrated by encountering walls of ignorance, inertia and incomprehension. Within agencies, within giant organisations, within whole countries even. The amazing reality is this. They really don't get it.

But there is a silver lining. Although many of the "players" haven't noticed that the environment has changed, at best, are trying to adapt their old models to the new reality, a significant proportion of individual people (aka customers) have done so. They know what's possible. They'll increasingly demand it. If your organisation is one of those that does "get it", you are so far ahead of the game, it should be hard for you to fail to clean up.

Ken Dodd - Marketing Guru.

Written By Unknown on Tuesday 25 March 2008 | 07:14



"There are two ways to do a show. You can do it at the audience or you can do it with the audience. The best way is to do it with the audience."

Predictive Marketing.

Written By Unknown on Monday 24 March 2008 | 09:23


As you can see, it snowed this weekend. I saw evidence of it on the news (where families were seen sledging down green hills) and briefly outside the window. However, this was not the serious weather event promised by the media meteorologists. A few weeks ago, there were winds gusting to 70 mph and some houses were damaged, but this too was not the threatened re-run of the 1987 hurricane.

It seems to me that weather forecasters have strayed beyond using their training to present forecasts and have been moving towards predicting weather as event, hypeing the weather into headline news whenever the abnormal is deemed likely to occur. They've blurred the line between their expertise which consists of the technical skills and knowledge that go into creating their product/service, and interpretation of the impact of this product/service on its users.

The former (objective information) is what people want and expect from meteorologists, the latter is messaging (subjective information) that is less than helpful because your reaction to serious weather warnings may be different from mine, which may be different from a farmers. In other words, it's situation specific. The pertinent knowledge that differentiates our reactions is known only to us and not to the meteorologist.

Marketers fall into this trap all the time. Rather than communicate the expertise which is embodied in their product/service, they engage in predictive marketing and tell their potential users how they're going to feel about and use that product/service. So, just as I now have far less faith in meteorologists' warnings, users who subsequently discover a gap between the marketer's prediction and the reality, become similarly sceptical and prone to ignoring them.

How much you get earn from adsense?

Written By Unknown on Friday 21 March 2008 | 06:19

Adsense lets website owners to make money easily without even selling anything. How much you get earn from adsense? this is a good question, it’s depend on how many visitors come to your site and how many of them whose click on the ads. To get much earn is need a hard effort, hard work, study, research, learning from experience and many more. To get much visitors your site must have good contents. You can write what ever do you like, such as information, hoby, tech, story, tutorial, downloads and everything to attract visitors come to your site as much as possible. Or you can use SEO service to increase traffic of your website.

To get much earning, you need to learn from master adsense from all over the world. You need to read from some experience website that write adsense topics like http://www.shoemoney.com. You will get much usefull tips from them. You can receive a check over $ 132.000 for one month revenue like the shoemoney received. You need much learn to get it. There is no out come coming without doing nothing, it always proceded by effort. Many peaple do any business without learning, They just do it without bullet, or even ask to any body who understand about the subject, but how they can get more outcome.

How about your adsense earning? can you be an adsense millionaires publisher like shoemoney ?. You will inspired to follow their tips and trick to be succeed. You can read and learn from them and follow what they do. It depend on your effort to realize it. What did you do with your adsense, did you leave it without effort or you realy try harder. Doing more and more to make it better

Provocations Of The Week.

Written By Unknown on Thursday 20 March 2008 | 15:20

Three sentences I've heard this week.

"Media is moving from a source of information to a site of action."
Clay Shirky

"The Internet is a collective hallucination."
Jonathan Zittrain

"Information processing is being dissolved into behaviour."
Adam Greenfield

Made me think. A lot.

Mass Frustration Marinade.

Written By Unknown on Wednesday 19 March 2008 | 10:13



Adam Greenfield started his talk yesterday by characterising his past few years of working in user experience as having been "marinated in the mass-frustration........of intelligent people."

What a great phrase. If nothing else, marketing's aim is surely to reduce mass-frustration. Person by person.

Cognitive Overload.

Written By Unknown on Tuesday 18 March 2008 | 17:16

So today I listened to Clay Shirky talk quite brilliantly about his ideas. I then went to another venue and discovered Adam Greenfield (another member of NYU's ITP and one week into a new job as Nokia's head of design direction) outlining ethical guidelines for ubiquitous computing. In the evening, Sir Ronald Cohen founder of Apax expounded on entreprenurialism. And those are just the highlights, so you'll understand that my brain is a little fried.

Preparing to Enter IT Careers

The growing of Information technology is amazing. And this make there are so many job opportunities in this field. If you decided to starting a technology career it is a good choice. But remember you must to prepare your self with skills on demands for qualified and certified professionals. And you will get it from a technical schools. Students that graduating with technical degree are easier to get opportunity on this field and typically offered higher starting salaries then students holding other degrees.

Before you enter to the technology industri, it’s important to equipped you with it training. You must to think smart, which of tech schools that will give you the best support to be succeed in your career. And of course you must to search a school that have a certification training. The first step what you should to do is simply select aprogram, review career information, and get started today.

Who Do You Think We Are?

Written By Unknown on Monday 17 March 2008 | 04:47


The reporting of Bebo's acquisition by AOL revealed that the name wasn't initially an acronym for "blog early blog often" after all. That was a belated bit of PR spin. The original and much smarter reason was that it was a meaningless word to which users could append meaning and qualities.

It's an approach which emphasises the reality that you can't dictate brand values to your users. But it's not an excuse for inaction. In fact, it means you have to work harder. It requires an active passivity. It only works if you show that you actually stand for something.

Why You Have to Getting a Degree in Fashion School

Written By Unknown on Saturday 15 March 2008 | 10:06

There are many benefits to getting a degree in fashion school. You will interact with many of talent students from all over the world. In California Fashion Schools, you will get new and advance skills from some professional instructors who will teach you. You will provided with the skills and experience you require for your new fashion career. And your skills will more marketable.

California Fashion Schools has many fashion-focused areas, especially Hollywood with its influence on the film industry. Getting degree will help you learn the skills necessary to bloom in the fashion industry. if you are a recent graduate, many job opportunities await for you. Potential employers want to see what you know, and what you can do. Show the best to them.

Marketing Is Not An Expense.

Written By Unknown on Friday 14 March 2008 | 12:41

Marketing is the price you pay for creating mediocre products.

That's a phrase that was apparently repeated at a panel at SXSW. It went down well, but it's so wrong. Without knowing the context, I can only observe that it sounds like yet another example of the tendency (prevalent in geekdom and beyond) to believe that marketing and advertising/promotion are synonomous and that great products sell themselves. They're not and they probably won't.

If you create mediocre products, you probably will have a high price to pay but it won't be an increased marketing spend - indeed you're already behind the eight-ball in that respect because marketing starts with deciding what products/services you can develop to best meet customer needs in a certain area. If this leads to mediocrity then your marketing effort is wrong-headed already and frankly there's not much point paying a price in promotional expenditure.

If you create great products, you're in much better shape obviously but you still need to distribute, support and communicate in order to ensure they sell. That may not involve advertising or direct marketing style promotion. It may not even cost you much. But it most certainly will involve marketing.

Marketing is not an expense, it's an investment cost that is inherent in the creation of your product/service from development through promotion and distribution and on to the sales experience and post-sales service. That's a subtle accounting distinction but a crucial one. The price you pay for not understanding marketing is much worse than mediocre products - it's commercial extinction.

Chose The Best Fashion School for Your Career

Written By Unknown on Thursday 13 March 2008 | 12:10

To become a fashion designer needs a specialist skils and experience. And school is the best place to improve it, and to get a degree in a fashion school will be the best start for your career. Fashion school could be the foundation to a great and succesfull career. Althought you have a good skils and talents, but without structured training you will not fullly appreciate and hard to be succeed. Choose fashion school also influence to succeed. You must be carefully to choose the best fashion school for you. There are some factors that must be considered to looking for the good quality of fashion school, because the fashion design school you choose will greatly influence your career later.

You have to choose a fashion school that have a good reputaion and well known in the world of fashion. Place also must to be considered in choosing your fashion design school. Like it's reputation, New York is the good place for improving fashion design skills. People from all over the world look to New York for fashion styles and trends. New York Fashion Schools will be the good choise for you. They will provide all you need in developing of your skill of fashion. You can learn from fashion school such as Drawing, color composition, form, pattern, how to sew and many others thing.

To be succeed and survive in fashion school you must be serious and hard work in your study. You must also spent many times into your studies and practicing of your fashion trade. There are many benefits to getting a degree in New York Fashion Schools. School will prepare for real life business and working strategies that will make you to be succeed in your career. Getting a fashion degree from a good or popular fashion school will also look really good on any resume.

Skills 2.0.


While I was a bit sceptical about some of its assertions and assumptions as regards the causes of "The Rise and Fall of the Ad Man", the recent BBC3 documentary of that name (which UK readers, at least, can view here) has certainly produced a lot of discussion online.

Drawing some parallels between the allegedly changing media landscape of the late 80s and today Iain Tait has mused upon the skills needed for the creative organsiation of the future. Coincidentally and serendipitously, Mark McGuinness has produced a great overview of the specialist/generalist argument which lies at the heart of the matter.

My inclination is towards the generalist, as long as the aim is to have depth as well as breadth of expertise. Generalism today is not about being a jack of all trades and master of none, it's about diversity - all the more so in our fast-changing times. Crucial also is the ability to see the overview - strategic and analytical thinking are skills through which specialist input can best be filtered, assessed and directed.

In a way I suppose this reflects my general marketing philosophy. The user/customer is essentially the generalist in the equation, certainly in comparison to the creators of a product or service and it is crucial for all those specialists to focus on using their skills to meet generalist needs rather than to overcomplicate things. So don't be beholden to the specialist. Yes, they can supply very specific skills, but in too many cases they do so from within a very specific silo mindset and there are commercial and creative dangers inherent in that.

By way of illustration, let me return to "The Rise and Fall of the Ad Man" and the comment of the brilliant John Hegarty - a man who has thrived in both the 80s and today. His defence of the quality of modern advertising, specifically the Sony Bravia work, finished with the assertion that it had picked up all the awards going. True enough, but those are awards that are given to specialists by other specialists. The aim should not be to win awards. It should not be to focus on the specialism. It has to be about an outward focus on people who are not specialists.

Find Poker Room for Machintos

Do you like to play poker? Now you have more opportunity to play the game because lately so many poker room on the internet. Over the internet, you can play online game poker any time, day or night. You can play against players from oll over the world. You can play for free (just for fun) or for real money (for business).

Right now, There are many internet poker room. But they were only made for Microsoft Windows, It's hard enough looking for internet poker room support for Machintos. Isn't it? and even harder to find one that can be trusted and has a good reputation. Not only that, of course you want to find online poker room that will give you big bonus. If you hard to find it, just visit to this site : http://www.macpokeronline.com. You will get much information over there. macpokeronline.com will give you information regarding online poker and casino games for Macintosh. They also provide an easy beginners guide for free.

If you play for real money then you hard to win and lost a large amount of your money, may be you need poker strategy tips guide. You need to learn how to play winning poker become a poker master. You can find a poker strategy tips here, it's provide many tips for you, you will get guide to become professional poker player.

Intuition Is Not Intuitive.

Written By Unknown on Tuesday 11 March 2008 | 03:39


"I know it will take me months to master maybe 40% of its functionality, so why would I put myself through that?"

A typical and unsurprising comment from some technology focus group research that I saw recently. But what's the solution? Intuitive interfaces for sure. But let's not forget what intuition is - it's defined as immediate cognition. The trouble is cognitive biases mean that cognition (and thus, I assume, intuition) can differ greatly between individuals.

Along with others, I've recently been testing the new xda Orbit 2 from O2. It's elegant, has great audio quality and made me want to use it, but that's where my problems started. I've finally got around to locating a helpful and extensive online pdf instruction manual (sadly not a website). But the crucial "out of the box" experience was, for me, not what it should have been and I understand that some more technically-astute users have also been "unintuitive" - in one case being unable to find a feature that was heavily touted on the website. It's a salient reminder for any company, not just O2.

Supplying a tiny "getting started" instruction booklet may seem like smart, unintimidating marketing but if it leaves a user floundering, it's been counter-productive. I'm a great fan of Apple and many would argue that their interfaces are the most intuitive around, but regardless of he truth of that I'm also very aware that they supply extensive help menus and support materials both in the box and online. It's crucial that you do so what ever your product/service.

The "instruction manual" is your marketing. It's crucial to those two great drivers of product loyalty and love - customer experience and usability. Rule 1 - get average "users" to write it and to do so from the viewpoint of a novice not someone who's been using your product/service for a long time (i.e. you). Indeed, I'd go so far as to argue that you should be thinking about the "instruction manual" while youre creating the product - doing so will stop you overcomplicating both things because if you can't pitch it, nobody will buy it.

The bottom line is this - nothing will turn off a prospective user more than being made to feel stupid or inadequate. People are inherently inquisitive, they like to explore and learn but you have to make it easy for them. Reward their effort with feelings of mastery and they will be hooked, make it difficult (especially at the outset) and they'll stick with what they already know or find a company that understands how they feel.

Cara Menampilkan Recent Post (Postingan Terbaru)

Written By Unknown on Monday 10 March 2008 | 12:06

Kamu pingin nampilin postingan terbaru (Recent Post) kamu di side bar?
Kalo pingin, beginilah caranya :

1. Login to Blogger kemuduan pilih "Layout"
2. Klik pada "Page Element" trus pilih "Add a Gadget --> HTML/Javascript" (Tempatnya terserah kamu).
3. Copy kode berikut ini dan taruh dalam kotak "content".


<script src="http://www.geocities.com/uddin_81/recent-post.js"></script>
<script>var numposts = 10; var showpostdate = false; var showpostsummary = false; var numchars = 100; </script>
<script src="http://YOURBLOGNAME.blogspot.com/feeds/posts/default?orderby=published&amp;alt=json-in-script&amp;callback=rp">
</script>



4. Ganti YOURBLOGNAME dengan nama blog kamu.
5. Angka "10" menunjukkan jumlah "Recent Post" yang ditampilkan, kamu bisa menggantinya
6. Terus Simpan.

Nha coba lihat blog kamu, udah nongol kan "Recent Post" kamu...
Good..good..good

Blender OS X









Blender é um programa modelador 3d gratuito, de código aberto, desenvolvido pela Blender Foundation, para modelagem, animação e renderização de modelos tridimensionais e criação de aplicações interativas em 3D, tais como jogos, apresentações e outros.
Possui um ëngine" de jogo integrado especial para produção de jogos.
Além disso, tem uma interface completamente personalizável para melhor atender suas necessidades.
Roda em ambiente gráfico X11.
DOWNLOAD: (Mac INTEL): LINK
DOWNLOAD:(Mac POWER PC):LINK
TUTORIAIS: LINK

Tribal Gatherings.

Written By Unknown on Friday 7 March 2008 | 13:28

To reposition themselves from dusty department store to modern retail destination, Selfridges has often hosted art exhibitions. In their Oxford Street basement, you can currently find an exactitudes show featuring Ari Versluis's photographic documentation of group identities.


This time they've extended the idea into their merchandising.


That's joined-up marketing.

Cara Membuat Kotak Blogroll dan Marquee

Kali ini aku mau ngejelasin trik kali dengan gaya puisi, biar nggak bosen, tapi jangan diketawain ya, soalnya lom pernah buat puisi nih.

Tatkala link-link jumlahnya sudah berjuta-juta
Maka semakin sesaklah dada blog ini
Jikalau hal ini tidak diatasi dengan bijaksana
Maka blognya dikau akan penuh sesak dengan link-link itu

Udah bagus nggak puisinya? ancur ya? :r Ok lanjuuut.

Oleh karena itulah
hamba memberanikan diri untuk menawarkan obat sesak tersebut
Melalui secuil ilmu berikut
Daku berharap dapat membantu kisanak supaya blognya tidak sesak


Kira-kira pada mudeng nggak ya penjelasan tadi, ah biarin deh :z
:r udah ah, udah mual2 nih pake gaya puici, sekarang ganti gaya biasa aja.

Untuk trik kali ini, ada dua macam kotak blogroll yang akan kita buat, terserah kamu mo pilih yang mana. Kotak blogroll-nya yaitu:

1. Kotak Blogroll Model Textarea

Contohnya seperti kotak blog roll seperti punyaku itu, itu lho yg atasnya ada tulisanya "Friend links"
Nha begini cara membuatnya :
Pasang code berikut ini di kedalam element kamu (Page Elements --> Add a Gadget --> HTML /Javascript)


<div style="border: 1px solid rgb(153, 153, 153);
overflow: auto;
width: 200px;
height: 200px;
text-align: center; ">

#link1 <br />
#link2 <br />
#link3 <br />
#link...

</div>


keterangan:
- Kode width: 200px; dan height: 200px; adalah ukuran lebar dan panjang kotak, kamu bisa merubahnya dan menyesuaikanya dengan ukuran yg kamu suka.
- Ganti tulisan "#link1,#link2, #link3 dst" dengan daftar link-link kamu, oh ya itu juga bisa diisi dengan banner link.
- Jika kamu pingin daftar link-linknya berjajar kayak punyaku, maka hilangkan kode <br />

2. Kotak Blogroll Model Marquee

Kotak ini juga mampu menampung banyak link dalam tempat yang sempit. Namun kotak blog roll ini berbeda dengan kotak yg diatas, karena kotak yang ini tidak memiliki rollbar (yg biasanya disebelah kanan trus ditarik keatas kebawah itu lho). Link-link ato isi didalam kotak ini akan bergerak/berjalan, bisa vertikal ato horizontal. Nah gini nih cara buatnya:
Pasang code berikut ini di kedalam element kamu (Page Elements --> Add a Gadget --> HTML /Javascript)


<MARQUEE align="center" direction="up" height="100" scrollamount= "2" onmouseover='this.stop()' onmouseout='this.start()' width="95%" >

#link1 <br />
#link2 <br />
#link3 <br />
#link...<br />

</marquee>


Keterangan :
- Kode "up" itu menunjukan arah pergerakan, kamu bisa menggantinya dengan down, left, right (udah mudeng to artinya, gak usah dijelasin ya).
- Jika kamu menggantinya dengan pergerakan horizontal (left ato right) maka hilangkan kode <br />.
- Angka "100" menunjukkan tinggi dari kotak blogroll kamu. Semakin banyak angkanya maka semakin tinggi pula ukuran blogroll.

OK SELAMAT MENCOBA......

Be Original Or Shut Up.

Written By Unknown on Thursday 6 March 2008 | 14:01



I've followed xkcd.com for its cartoons, but recently came across this brilliantly subversive idea on their blog. What they've done is incorporate software that blocks your comment if it repeats what somebody else has said. In their words, be original or you can't belong because you're just adding noise.

Something all marketers should live by.

Use SEO Service to Increase Website Traffics

Written By Unknown on Wednesday 5 March 2008 | 09:23

Why SEO is important to your website? SEO (Search Engine Optimization) is one methods to increase your website traffics fromsearch engine. If you use seo service your website will be search engine friendly, many peaple will visit your website through search engine with most valuable keyword on your page. seo service will ensuring that your website content is easily discovered, analyzed and indexed by various search engine robots, crawlers and spiders. Seo service can make your web pages more easily read by search engine and their crawling and indexing software.

Why search engine is important to your website? If you have a website and your website is not search engine frindly or even not indexed in any of search engine, I sure your website will gets low traffic, and your business will not be survive for very long in this situation. How many people that will remember to your website name? no many, potential customers might not even now that your website sxists. But if your website is can be easily found from search engine, I sure your website visittors will explode and it will develope your business. Potential customers may be will type e keyword that they wanna find about, and immediately find a listing for your company's website. Now you know that search engine is very important.

if you want your website is searchable by search engine, seo service is a great solution for you. SEO service can give more benefits to your site, it would really increase the traffic of your website. If you decided to use seo service to your website, choose seo service that give you guarantee, I suggest you to join Integrated Digital Production SEO Service, this company offer good guarantee. They said "If we can’t position your website on your most valuable keyword on the first page of the search engine within 12 months, we will continue working on your SEO for FREE until we fulfil this promise", I think it's great guarantee. IDP seo service have many professional SEO Specialist, each and every SEO Specialist understands how to achieve results for their clients and continuously work to analyse and improve ranking and direct valuable traffic to their clients’ websites. If you join, you will have a team of highly trained SEO specialists, dedicated to improving your website ranking and positioning. You will get report tracks any changes in your website positioning and keyword popularity on a monthly basis. And you will automatically receive an access to Google Analytics to track your visitors and watch your website statistics on a everyday.

So, SEO service is the best solution for you, if you wanna get huge traffics for your website, and certainly it will make your business succesfully.

It's Not Easy Being Consistent.



The merits of consistency in marketing/advertising tone have been debated ad nauseam and, for the record, I'm fairly ambivalent because I think it's the viewer/reader who ultimately deciphers the tone of your message and does so on a personal, individual basis. You can be different things to different customers. The big problems only really arise when you are contradictory and that is why this effort from EDF Energy caught my eye at a friend's house.

As you see above, there's a big splash about being green on the envelope and they urge you to recycle it. Since that recycling involves opening the envelope in a slightly different way, it's a pity they give that instruction on the back and run the risk of the envelope being opened before the message is read. But that's quibbling isn't it?. But, then so is pointing out that each of these envelopes still contains one of these.



Of course, this ensures they receive their payment or meter reading slip and that's fine with me, but I'm not sure what it does for the environment. And yes I did say this was contained in each envelope, because here's a company who like all the rest uses CRM only for selling purposes. They don't use it to ensure that a customer who buys both gas and electricity from them doesn't receive two lots of meter reading slips and envelopes within two days. Every billing cycle.

Now perhaps these are small blips in the grand scheme, but small things matter. They matter both in terms of mirroring a genune conviction and in terms of appearing competent and capable of joined-up thinking. Customers expect that of you. No it's not easy being green. But it's surely easier not to contradict yourself.

Apple wallpapers...

Written By Unknown on Tuesday 4 March 2008 | 15:03




















Tell Me Something New.


So, it's criticise advertising week apparently. Here's a visually confusing billboard that's about ethical investment funds and not coffee. But the thing that caught my eye (and for which you'll have to click on the image) is the list of attributes on the right hand side.

Claims two and three both refer to "our award-winning" investment team and not much else. Repetition aids recollection, but if you do it too obviously, you run the risk of appearing either patronising or having not enough to say. If you've got my precious attention, tell me something new.

Racer







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Fly Singapore Airlines Why?

Written By Unknown on Monday 3 March 2008 | 10:05


I've never flown Singapore Airlines but their TV spot this weekend completely amazed me. I know they and their Australian tour partners wanted the viewer to fly with them but their voiceover justifications were as follows.

They use new planes - cue picture of plane but no technical specifications.

They offer "thousands of entertainment options" - but give no details.

They provide "great service and comfort" - again no evidence.

USP stands for unique selling proposition. If you're buying expensive advertising, I think it helps if you've got something unique to say.


Addendum: If anybody can find the ad online, I'd love to have the link because I failed in my search and it would help people judge.

NEVERBALL




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